Big Data and environmental sustainability

Big Data refers to a large amount of data, where the data can be analysis in other to discover certain patterns that lead to better strategies for a business. Big data is mainly related to economic sustainability where business can use these data to predict the behaviour of their customer (SAS, 2015). This would allow them to understand the future need of the consumer in order to improve the overall service. Therefore, big data is usually related to economic sustainability.

There is much other application of big data rather than on business and economy system. Environment sustainability can also be benefit from the analysis of big data. Saurabh Tyagi has demonstrated the application of big data on environmental sustainability (Tyagi, 2017). Tyagi addressed that big data would be able to let business understand the impact of the operation process, by showing the efficiency and disposal of material (Tyagi, 2017). It can also pick up the inefficiency in the operation process which could lead to reducing impact on the environment also increase production thus profit for business (Tyagi, 2017).

Big data would able to provide a clear demonstration on environmental risk which refers to energy and food securities and climate changes. The government could also benefit from collecting the data for the specific facility in order to set regulations. It would further promote environmental sustainability amount businesses (Tyagi, 2017).

I believe that Big data is a very good tool that can be applicable to the field of monitoring and reflect. I believe that it would be a solution for long-term environmental sustainability since it can provide an instant feedback to government and business allowing them to response in a short period of time. In terms of business, I believe it would also improve the economic and social sustainability of the business since unnecessary inefficiency would be eliminated while increasing the reputation and profit of the businesses.

SAS. (2015). What is Big Data?. SAS. Available at: https://www.sas.com/en_us/insights/big-data/what-is-big-data.html (accessed May 14, 2017).

Tyagi Saurabh. (2017, January 24). What does Big Data mean for Sustainability? Sustainable brands. Available at: http://www.sustainablebrands.com/news_and_views/ict_big_data/saurabh_tyagi/what_does_big_data_mean_sustainability (accessed May 14, 2017).